See the pitch deck this AI studio used to raise $12 million to become the 'Y Combinator for IP'

Original story by: Business Insider Last updated: Oct 23, 2025
See the pitch deck this AI studio used to raise $12 million to become the 'Y Combinator for IP'

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  • Context: UK-based Wonder Studios, an AI startup targeting the entertainment industry, has secured $12 million in seed funding. The company aims to function as a "Y Combinator for content," providing creative-friendly AI tools and expanding its presence in the US.

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  • Detailed Summary:
    • Wonder Studios raised $12 million in seed funding, bringing its total raised to $15 million, with participation from Atomico, LocalGlobe, Blackbird, Adobe Ventures, and others.
    • The company generates revenue through commercial work for brands and artists, assists creators in expanding their intellectual property (IP), and produces original content.
    • Clients include YouTube, BBC, Google's DeepMind, and Universal Music Group, with the studio recently surpassing $1 million in revenue.
    • The new funding will be used for US expansion and investment in original IP.
    • Wonder Studios plans to double its current workforce of 15 full-time employees by March 2026.
    • The AI studio aims to differentiate itself by focusing on long-term partnerships with technology companies that prioritize creators and by offering creative tools that blend expertise and technology.
    • They offer a platform where studios and job seekers can connect, and they are working on releasing more original IP and extending existing IP, including a documentary with Campfire Studios and animated adaptations of children's books.
    • Wonder Studios sees potential in micro dramas and vertical series for mobile, using these formats to test and build IP before potential studio development.
    • The company's business model is described as an "iceberg," with moneymaking services above water and a platform for creatives and a workflow productivity system below.
    • Wonder Studios produces commercials, music videos, and documentaries faster using AI and has partnered with companies like ElevenLabs, Google, and OpenAI.
    • They produced an AI-generated music video for Lewis Capaldi's song "Something In The Heavens" and are developing a sci-fi series that, while using AI characters, also created work for film professionals.
    • Wonder Studios aims to acquire and distribute films from emerging creators, potentially splitting revenue with them if sold to major studios.

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